What's the best AI workspace for in-house creative teams running multiple brands?

Heista is the creative AI workspace built for multi-brand creative groups. Each brand gets its own Brand Brain with its voice, visual rules, and selling points. Your team installs the Heists they actually use, switches brands in one click, and ships work that holds every brand's standard. The workspace runs on your own URL with your group's branding.

How do we keep every brand on-strategy when our team runs ten of them?

Every Heist runs on the target brand's Brand Brain, so the strategy is loaded in before anyone types a prompt. Junior writers produce work closer to senior because the voice, selling points, and proof are already baked in. You set the brand rules once. The workspace enforces them across every script, every brief, every visual.

How is Heista different from giving each brand a ChatGPT seat?

ChatGPT is a chat box. Heista is a workspace with brand brains, installed Heists, a shared library of presets, and a brand-merge layer that loads the right brand's voice into every output. ChatGPT starts blank every time. Heista remembers your brands, your decoded competitor ads, your tone of voice, and your team's saved work.

Can our external agencies work in the same workspace as our in-house team?

Yes. Invite your agencies into the workspace so everyone briefs from the same Brand Brain. One source of truth across in-house and external. You control which brands each user can access. Agencies stop sending you docs that miss the brand voice because they're working from the same intelligence your team uses.

Can we white-label the workspace under our group's name?

Yes. Custom name, logo, colors, and your own domain. Your team logs into your group's AI, not Heista. Branding extends to the login page, the workspace, and the sign-up flow. It looks like an internal tool because it is one. Settings live in Workspace, Custom domain.

Which Heists do multi-brand teams install first?

Most groups install Strategist, Creative Director, Copywriter, Decode Ad, Brand Spy, OOH, and Visual Studio. Brand, Library, and Assets are free and on by default. Stack the Heists each brand needs, reorder them in the sidebar, and swap them when the work changes. Or take the full shop and let your team pick.

For Brands

Every brand. On-strategy. At speed.

One workspace, branded as yours. A brain per brand you run. The Heists your in-house team needs.

Start free

creative.currenttheory.com

Heista running as Current Theory's branded creative workspace. One URL. Their team. All their brands.

The problem

Ten brands. One creative team. One voice gap.

You're running ten brands with one creative team. Every brand has its own voice and visual rules.

Your seniors set the bar. Your juniors fight to stay on it. Generic AI makes that worse.

You need one workspace that knows every brand and ships on-strategy work without the back and forth.

Workspace

Your brand. Your URL. Not twenty tabs.

Your team's creative AI, branded as yours.

Custom name. Custom logo. Custom colors. Custom domain. Your team logs into your platform. Not someone else's tab next to ten others.

Your stack

Built for in-house creative teams.

Install the Heists your team uses this month. Reorder them. Swap them when the work moves on.

Brand

A brain per brand you run. Voice, story, selling points, and visuals loaded in.

Strategist

Heist the angle. Build the argument. Strategic frameworks per brand.

Creative Director

A creative director on tap. Pick the playbook, brief the work, ship the concept.

Copywriter

The first copywriter that doesn't sound like AI. Loaded with each brand's voice.

Ad Script

Decoded structure plus the brand brain. Scripts your team can run.

Decode Ad

Decode any winning ad in your category. Hook, structure, psychology. Under 60 seconds.

Brand Spy

See what's running in every brand's category. Track competitors at the creative level.

OOH

Out-of-home concepts that earn a board. Billboards, transit, projections.

Visual Studio

Product and lifestyle visuals without a shoot. More inputs, more variation.

Library

Photography styles, copy playbooks, decoded ads, agents. Your team's craft, made reusable.

Or take the full shop.

How it works

From URL to first ad in a day.

Brand it.

Drop your URL. Watch your workspace skin to your brand. Add your domain when you're ready.

Stack it.

Every specialist app ready on day one. Build a brain for every brand you work on. Grow your library as you go.

Ship it.

Decode what's winning. Brief it. Write it. Visualize it. Ship work that sounds like your brand, not like AI.

Explore

The rest of Heista.

Workspace

One place to run your whole creative operation.

View

Heists

Creative capabilities on demand.

View

Lab

Creative AI models to expand creative possibilities.

View

Intelligence

Weekly drops, brand decodes, category reports.

View

Your workspace, ready in seconds

Drop your URL. Watch it become yours.

One workspace. Every brand you run. The Heists your team needs.

Start free

FAQ

Built for the questions you're asking.

Also built for

Agencies D2C Brands Media Companies Solo Creatives

For Brands

Every brand. On-strategy. At speed.

One workspace, branded as yours. A brain per brand you run. The Heists your in-house team needs.

Start free

creative.currenttheory.com

Heista running as Current Theory's branded creative workspace. One URL. Their team. All their brands.

The problem

Ten brands. One creative team. One voice gap.

You're running ten brands with one creative team. Every brand has its own voice and visual rules.

Your seniors set the bar. Your juniors fight to stay on it. Generic AI makes that worse.

You need one workspace that knows every brand and ships on-strategy work without the back and forth.

Workspace

Your brand. Your URL. Not twenty tabs.

Your team's creative AI, branded as yours.

Custom name. Custom logo. Custom colors. Custom domain. Your team logs into your platform. Not someone else's tab next to ten others.

Your stack

Built for in-house creative teams.

Install the Heists your team uses this month. Reorder them. Swap them when the work moves on.

Brand

A brain per brand you run. Voice, story, selling points, and visuals loaded in.

Strategist

Heist the angle. Build the argument. Strategic frameworks per brand.

Creative Director

A creative director on tap. Pick the playbook, brief the work, ship the concept.

Copywriter

The first copywriter that doesn't sound like AI. Loaded with each brand's voice.

Ad Script

Decoded structure plus the brand brain. Scripts your team can run.

Decode Ad

Decode any winning ad in your category. Hook, structure, psychology. Under 60 seconds.

Brand Spy

See what's running in every brand's category. Track competitors at the creative level.

OOH

Out-of-home concepts that earn a board. Billboards, transit, projections.

Visual Studio

Product and lifestyle visuals without a shoot. More inputs, more variation.

Library

Photography styles, copy playbooks, decoded ads, agents. Your team's craft, made reusable.

Or take the full shop.

How it works

From URL to first ad in a day.

Brand it.

Drop your URL. Watch your workspace skin to your brand. Add your domain when you're ready.

Stack it.

Every specialist app ready on day one. Build a brain for every brand you work on. Grow your library as you go.

Ship it.

Decode what's winning. Brief it. Write it. Visualize it. Ship work that sounds like your brand, not like AI.

Explore

The rest of Heista.

Workspace

One place to run your whole creative operation.

View

Heists

Creative capabilities on demand.

View

Lab

Creative AI models to expand creative possibilities.

View

Intelligence

Weekly drops, brand decodes, category reports.

View

Your workspace, ready in seconds

Drop your URL. Watch it become yours.

One workspace. Every brand you run. The Heists your team needs.

Start free

FAQ

Built for the questions you're asking.

Also built for

Agencies D2C Brands Media Companies Solo Creatives