Clevr Blends's slideshow statics ad is a 14-second health & supplements video creative decoded by Heista into 2 structural beats with 3 total cuts. Clevr Blends's full brand intelligence
PATTERNMAP™
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Ad Blueprint
Slideshow Statics
CategoryHealth Supplements
AngleProduct Launch
NarrativeSoft CTA
IntentRetention Loop Engine
Hook Type
Curiosity Spike
6.2sDuration
2Shots
4.0sAvg Shot
Energy
Cut Points
3.8s
Psychology
Closure Delivery
Behavioral ApproachNurture Audience
Resolution Statement
Narrative Closure
Final Insight
Every winning ad has a formula. Heista decodes it in seconds.
Clevr Blends Ad Decoded — Curiosity Spike Hook Analysis (14s)
Clevr Blends's slideshow statics ad is a 14-second health & supplements creative decoded by Heista into 2 structural beats. It opens with a Curiosity Spike hook — This leverages Completion Bias and Commitment/Consistency: the viewer has to reconcile the “thank you” signal with any expectation of what comes next, so they remain a moment longer to confirm whether the video truly ends. It also triggers the Scarcity of information impulse (“wait—was there more?”), making the viewer check for the next beat rather than switching away immediately. The psychological mission is Closure Delivery: The viewer feels the experience has neatly wrapped up and is left confident enough to return for what comes next. The ad has 3 cuts at an average of 5s per cut, with an average beat duration of 7.2s.
Key Takeaways
- Opens with a Curiosity Spike hook
- Activates Closure Delivery psychology
- Part of Clevr Blends's full ad strategy
- 3 cuts, averaging 5s per cut
Overview
Curiosity Spike Hook
This leverages Completion Bias and Commitment/Consistency: the viewer has to reconcile the “thank you” signal with any expectation of what comes next, so they remain a moment longer to confirm whether the video truly ends. It also triggers the Scarcity of information impulse (“wait—was there more?”), making the viewer check for the next beat rather than switching away immediately. Curiosity Spike hook deep-dive
Beat-by-Beat Breakdown
Beat 2 (0:00-0:06) — Curiosity Spike: It uses a generic sign-off—“Thank you for watching the video today!”—to create a brief closure cue that makes the viewer’s brain register an ending moment and decide whether to stay or leave.
Beat 3 (0:06-0:14) — Sequel Tease: The close uses a sequel-forward sign-off: “See you in the next video!” It directs attention away from the current content and primes the viewer to anticipate continuation immediately after this one.
Behavioral Psychology
This ad activates Closure Delivery as its primary behavioral mission. The viewer feels the experience has neatly wrapped up and is left confident enough to return for what comes next. Closure Delivery behavioral mission
Structural Fingerprint
Duration: 14 seconds. Beat count: 2. Total cuts: 3. Average beat duration: 7.2s. Average cut duration: 5s. Average visual energy: 3/10.
Frequently Asked Questions
Why does this Clevr Blends ad work? This Clevr Blends slideshow statics ad opens with a Curiosity Spike hook that captures attention in the first 3 seconds. The psychological architecture activates Closure Delivery across 2 structural beats, each contributing a specific persuasion mechanism.
What hook does Clevr Blends use in this ad? Clevr Blends opens with a Curiosity Spike hook. This leverages Completion Bias and Commitment/Consistency: the viewer has to reconcile the “thank you” signal with any expectation of what comes next, so they remain a moment longer to confirm whether the video truly ends. It also triggers the Scarcity of information impulse (“wait—was there more?”), making the viewer check for the next beat rather than switching away immediately.
What psychology does this Clevr Blends ad activate? This ad activates Closure Delivery as its primary behavioral mission. The viewer feels the experience has neatly wrapped up and is left confident enough to return for what comes next.
How long is this Clevr Blends ad and what's the structure? This ad runs 14 seconds with 2 structural beats and 3 cuts. Average cut duration is 5s. The pattern flow follows a compressed format structure common in slideshow statics ads.
What platform is this Clevr Blends ad running on? This slideshow statics ad is running on facebook. The health & supplements vertical typically sees strong performance on this platform for slideshow statics creative structures.
What makes this different from other health & supplements ads? Most health & supplements ads lean on generic format templates. Clevr Blends's version uses a distinct Curiosity Spike hook structure paired with Closure Delivery — a combination that over-indexes in high-performing health & supplements creative.
